Building the brand of Inclusive Capitalism for a Fortune 500 giant

At JPMorgan Chase, I focused on elevating the visibility and building credibility for the firm’s internal think tank, the JPMorgan Chase Institute. When COVID hit, the Institute’s near real-time insights into consumer spending vs. checking data became a crucial voice in the economic conversation. We built strong relationships with key economic reporters, shaping coverage of the COVID economy in The New York Times, The Wall Street Journal, The Washington Post, and more. This helped attract the attention of the White House, the U.S. Treasury, and international economists working overtime to understand the economic impact of the pandemic.

As a result of all the relationship-building and credibility we built with reporters, we secured a feature in Wall Street Journal highlighting the Institute’s influence and impact. The co-President of the JPMorgan Chase Institute was later named by The New York Times as one of “The Pandemic’s Nerd Celebrities,” recognizing the think tank’s rise of widely-cited research in national media — the work that I spearheaded.